Kenneth Cole Outlet

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Kenneth Cole Outlet: A Made a Shoe Company Introduced As a Motion Picture

One of the most renowned brands of today is Kenneth Cole Productions. It is considered a mid-grade American fashion house which was founded by Kenneth Cole in 1982. You can find most of their product in retail stores and Kenneth Cole outlets.

A Shoe Company Is Born

After studying law in Emory University, Cole learned the family business through his father, Charles Cole, who owned the El Greco shoe manufacturing company, Cole established his own company which he named Kenneth Cole Incorporated. After establishing his company, he then wanted to preview his shoe collection at Market Week at New York Hilton. However, he cannot afford getting a hotel room or showroom to display his products. He then asked the mayor’s office for permission to park a trailer two blocks away from the Hilton Hotel and in front of a fancy shoe building. He then found out that permits for parking trailers in the vicinity is only allowed for utility and production companies to shoot full-length motion pictures. With this knowledge, he then cleverly changed the name of the company to Kenneth Cole Productions, Inc. and applied for a permit to shoot a full-length motion picture which he called as “The Birth of a Shoe Company”.

To fulfill his plan, he had repainted the trailer with Kenneth Cole Productions on it, employed a director, setup lights and camera, and hired models as actresses and two NYPD policemen as doormen. With this unorthodox and unusual marketing, in two and a half days, the company sold forty thousand pair of shoes. To honor their unusual beginning, they retain the name Kenneth Cole Productions.

Cole didn’t open his first store up until 1985 in Columbus Avenue in Manhattan, New York. This was followed by another store in Union Street in San Francisco, California. Presently, Kenneth Cole outlet stores and retail stores can now be found worldwide.

You can find more information about the company’s history and their products at the Kenneth Cole online outlet.

Malls with Kenneth Cole Outlets

  • Albertville Premium Outlets | Albertville | MI
  • Allen Premium Outlets | Allen | TX
  • Arizona Mills | Tempe | AZ
  • Arundel Mills | Baltimore | MD
  • Atlantic City Outlets, The Walk | Atlantic City | NJ
  • Camarillo Premium Outlets | Camarillo | CA
  • Carlsbad Premium Outlets | Carlsbad | CA
  • Chicago Premium Outlets | Aurora | IL
  • Cincinnati Premium Outlets | Monroe | OH
  • Clinton Crossing Premium Outlets | Clinton | CT
  • Colorado Mills | Lakewood | CO
  • Desert Hills Premium Outlets | Cabazon | CA
  • Discover Mills | Lawrenceville | GA
  • Ellenton Premium Outlets | Ellenton | FL
  • Fashion Outlets of Las Vegas | Primm | NV
  • Folsom Premium Outlets | Folsom | CA
  • Franklin Mills | Morgantown | PA

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