Dockers Outlet

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Dockers Outlet: A Call to Wear the Pants

Many businesses today implement dress codes in the work environment. This means, there are clothing articles that are deemed appropriate and inappropriate to wear for work. However, the implementation of such codes may vary from company to company. Some are a bit stricter and would require their employees to wear business formal or the coat and tie dress code. Others may be less stricter in implementing dress codes for which case jeans can be used to wear for work. The middle ground of these two is the business casual, such clothing you can find in Dockers outlets.

Introduced by Levis Strauss & Co. in 1986, the Dockers brand is the khaki garments division of the company. Led by Bob Siegel, it has become one of the top brands in business casual clothing for men. A year later, the brand introduced a women’s line as well. By 1993, it was introduced throughout Europe under Joe Middleton’s leadership. Among the major products marketed in Dockers outlet stores are khaki pants and leather wallets.

In 2010, the brand went through a massive campaign with the tagline “Wear the Pants”. This campaign is marketed as a call for masculinity for men, that men should reclaim their lost male-aesthetic of wearing pants. This ad campaign was launched during the 2010 Super Bowl and was dubbed as the first Super Bowl advertisement to offer an exclusive, limited time online offer for viewers.

If you’d like to find out more about this campaign and the product itself, you can go to the Dockers online outlet.

Malls with Dockers Outlets

  • Albertville Premium Outlets | Albertville | MI
  • Allen Premium Outlets | Allen | TX
  • Arizona Mills | Tempe | AZ
  • Arundel Mills | Baltimore | MD
  • Camarillo Premium Outlets | Camarillo | CA
  • Carolina Premium Outlets | Smithfield | NC
  • Colorado Mills | Lakewood | CO
  • Columbia Gorge Premium Outlets | Troutdale | OH
  • Desert Hills Premium Outlets | Cabazon | CA
  • Discover Mills | Lawrenceville | GA
  • Dolphin Mall | Miami | FL
  • Folsom Premium Outlets | Folsom | CA
  • Franklin Mills | Morgantown | PA
  • Gilroy Premium Outlets | Gilroy | CA
  • Grapevine Mills | Grapevine | TX
  • Great Lakes Crossing | Auburn Hills | MI
  • Great Mall of the Bay Area | Milpitas | CA
  • Gurnee Mills | Gurnee | IL

  • Hagerstown Premium Outlets | Hagerstown | MD
  • Houston Premium Outlets | Cypress | TX
  • Katy Mills | Katy | TX
  • Las Vegas Premium Outlets | Las Vegas | NV
  • Lodi Premium Outlets | Burbank | OH
  • Mountain View Outlets | Lake George | NY
  • Napa Premium Outlets | Napa | CA
  • Ontario Mills | Ontario | CA
  • Orlando Premium Outlets – International Dr | Orlando | FL
  • Orlando Premium Outlets | Orlando | FL
  • Outlet Marketplace | Orlando | FL
  • Outlets at Anthem | Phoenix | AZ

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